The second stage of your search engine optimisation strategy focuses upon the things that can be done to your website to improve your ranking in search engines results pages for relevant searches terms.

This includes analysing:

• the current structure of your website and how the web pages are linked together
• how the content on your website and meta tags are written and utilise the keywords that you should be ranking for
• the tags for any assets such as images, videos or documents that may be available
• the website sitemap so that it is search engine friendly
• …just to name a few

View our On-Site Search Engine Optimisation Case Study.

Go to stage 3: Off-Site SEO