The final stage of your search engine optimisation strategy focuses upon the things that we can do on other websites to influence the ranking of your website in search engines.

This can be the most time consuming process of the three stages, but is often the most rewarding in terms of achieving results. The main areas of focus in this stage are:

• building back links (one way and reciprocal) from only high quality and relevant websites
• writing press releases when something significant happens within your company and distributing it
• link baiting by writing industry related articles and producing viral campaigns that bloggers and those in the know find interesting and relevant and link to

You may notice that we don’t offer directory submission and thousands of back links in our off-site search engine optimisation services. This is because the major search engines disregard directory submissions and an effective SEO campaign should be built upon building quality back links and not focused on quantity.

View our Off-Site Search Engine Optimisation Case Study.

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